Copyright 2018

event management

Region: Gauteng
ProComm House, 108 Bram Fischer Drive, Ferndale, Randburg
27 – 28 September 2017
8:30 – 16:00 (for both days)
08:00 to start promptly at 08:30
CPD Points:

Creating a memorable event, takes a great deal of planning and skill, as well as co-ordination, teamwork and imaginative thinking. This workshop focuses on a range of event management issues including strategic alignment with business objectives, operational planning and implementation, event risk management, as well as event evaluation and measurement.

The aim is to equip delegates with the skills to plan, implement and manage events from both a strategic and a tactical perspective.

Questions will be answered on how to align events to the vision and the business objectives of the organisation and how to ensure a return on investment. Case studies will be used as illustrations.

Who should attend?

  • Anyone who wishes to plan and implement professional and effective events
  • The programme covers event management from planning to implementation inclusive of risk management

Outcomes of the workshop
At the end of this workshop you will be able to:

  • Align events to the organisation’s objectives
  • Integrate your events in your communication strategies
  • Develop risk management plans
  • Manage and quality assure your project
  • Identify and manage your event logistics
  • Manage the event budget
  • Plan the communication and marketing campaign for the event
  • Assess and evaluate the event

Benefits for the practising professional:

  • Better understanding of public relations and communication management applications in the workplace
  • More efficiency in handling event management issues for the organisation
  • Knowledge to handle important, but seemingly routine communication tasks
  • Be better prepared to deal with issues and crises
  • Capable of measuring and evaluating an event’s success

Benefits for employers:
As a result of having employees participate in the CPD programmes, employers can expect:

  • A substantial reduction in expected training time, hence the cost per employee for training is reduced
  • More highly motivated and self-confident employees
  • Increased productivity and effectiveness
  • Fewer problems and enhanced employee loyalty
  • Increased skill and confidence of the employee along with enhanced skills, thus improving competitiveness
  • Return on investment as far as events are concerned

About our facilitator:
victor sibekoVictor Sibeko is a Chartered Public Relations Practitioner (CPRP) and Fellow of the Public Relations Institute of Southern Africa (FPRISA), and recently bestowed Ambassador at Large. As Past President of PRISA, he served for several years in the presidency. Prior to this he served on various committees, including PRISA’s Council responsible for the Professional Code of Conduct, Ethics and Practice Standards.
He is an astute entrepreneur, freelance consultant, public relations and communication management professional, and is very enthusiastic about strategic management. Victor has established himself as an accomplished public relations professional and lectures at PRISA CPD programmes, PROVOX courses and corporate organisations.
Victor has arranged major events such as national consultative workshop roadshows; board and management strategic meetings, incentives; conferences for private, corporate, churches and youth; social events such as awards, themed events, milestones celebration, weddings, product launches, and outdoor promotions, to mention a few.  
His professional goals include continuous growth in leadership and strategic management. Victor aspires to develop real world class solutions for real world class challenges in public relations and communication management. He also has a wealth of experience in diverse organisations and he has worked for both the private sector and state-owned enterprises.

CPD Programme Fees 2017:
The PRISA CPD programme adheres to the criteria required by SAQA for a recognised professional body. The programme is put together following the Global Alliance best practice professional development framework. Services Seta SDL no 950721458
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Duration: 2 days
CPD Points: 15
*Early bird PRISA Member: R4490.00
Late PRISA member: R4710.00
*Early bird non member: R4970.00
Late non member: R5230.00
PRISA registered student: R2560.00
  • Accommodation NOT included in any of the fees
  • Fees are inclusive to VAT
  • Fees subject to change

*Early bird: Book and pay before 27 August 2017.
Student and member fee rate/s only applicable if PRISA membership fees are paid in full at time of booking.

Download booking form, to reserve
your seat as space is limited
Contact: Portia Dhlamini at or 011 326 1262

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Contact details

Telephone: (011) 326 1262 / 011 326 1626
Fax: (011) 326 1259


ProComm House, 108 Bram Fischer Drive, Ferndale
PO Box 2825, Pinegowrie, 2123, Johannesburg, South Africa