Copyright 2017

Linda Magapatona-Sangaret

Linda Sangaret

Mrs Sangaret, Chief Marketing Officer of BRANDSA has extensive marketing experience in addition to her more than 12 years’ experience in managing multi-skilled and culturally diverse teams and this has seen her position South Africa positively in a range of portfolios.

She has recently concluded a very successful decade long tenure as South African Tourism’s Country Manager in France during which time she was responsible for positioning the country as a destination of choice for French tourists.

Between 2000 and 2005, Mrs Sangaret held the position of Global Communication and Marketing Manager at the Societe Generale Investment Bank in France and was responsible for the implementation of the Bank’s communication and marketing strategy in Asia and the Americas.

Mrs Sangaret has also served the country as a diplomat in Paris between 1995-1999.

She holds an MBA from Canterbury Business School, UK having specialised in Marketing Strategy and International Business. She also holds a Bachelor of Arts Degree in International Relations from the School of Higher Political and International Studies having specialised in Strategy and Diplomacy.

ACADEMIC TRACKS:

Clarissa Muir

Clarissa Muir

Clarissa Muir is a lecturer and also Head of Curriculum in the Department of Strategic Communication in the School of Communication at the University of Johannesburg. She lectures at both an undergraduate and postgraduate level in Strategic Communication. Her research primarily focuses on the state of the South African communication industry and the trends and issues currently shaping this industry. Furthermore, her research also deals with digital communication platforms and their role as strategic brand and business tools.

Clarissa has been extensively involved in corporate training and workshops for brands such as Absa, Discovery, Nampak, Nedbank, Ster Kinekor and Vodacom (RSA and Democratic Republic of the Congo – DRC). A selected number of these brands required programme development and also accreditation of these programmes by the Marketing Association of South Africa (MASA), which resulted in individuals, from these brands, acquiring the status of chartered marketer or marketing practitioner.

Sonja Verwey

 Sonja Verwey Prof Sonja Verwey is presently the Head of the School of Communication as well as Head of the Department of Strategic Communication at the University of Johannesburg. Prior to this she was Executive Director: Human Resources at the University of Johannesburg where her responsibilities included professionalising the Human Resources function and acting as key change navigator through the renewal and re-design of the University of Johannesburg. While she was Head of the Department of Communication at the previous Rand Afrikaans University, she was seconded to act as strategic communication specialist and to manage the merger communication and re-branding process of the University of Johannesburg She specializes in the field of organisational communication/ communication management and she obtained both her masters and doctorate in this field. She is past and present editor of Communicare, the Journal for Communication Sciences in Southern Africa, and serves on the editorial boards of several national and international journals. She also serves on the Advisory Board of Corporate Communication International. She is past president of the Southern African Communication Association. She has published various academic articles and is the editor/author of several chapters/ academic textbooks. She has taught across a broad range of communication disciplines at both local and overseas universities.

Rene Benecke

 Rene Benecke

Dalien Rene Benecke is a senior lecturer and curriculum chair in the Department of Strategic Communication at the University of Johannesburg.  She has published papers on experiential learning in public relations education, the importance of dialogue and open conversation in transformational societies, the history of Public Relations in South Africa and is co-author of South African Handbook of Public Relations (10th and 11th editions). She is a Chartered Public Relations Practitioner (CPRP) and serves as The Public Relations Institute of Southern Africa (PRISA) Education, Training and Research Committee Chair.

The history of PR education in South Africa has not been documented before and follows on the chapter titled ‘History of PR in SA’ published in the book Middle Eastern and African Perspectives on the Development of Public Relations: Other Voices, edited by Professor Tom Watson in 2014. This conference paper looks at the academic landscape effecting public relations education in South Africa, the development of curricula, prescribed material and the key public relations scholars contributing to the development of a body of knowledge. The paper ends with a view on future trends in PR education in SA.

Relebohile Letlatsa

Relebohile Letlatsa

Relebohile Letlatsa is a 3rd year PhD candidate (Communication Management) in the faculty of Economic and Management Sciences at the University of Pretoria, South Africa. Her research and thesis are centred around the engagement of stakeholders for implementing strategies set by institutions of higher education. The title of her study in progress is “Implementation of a strategic communication for stakeholder engagement in institutions of higher education in Lesotho”. Professionally, Relebohile is a lecturer for Communication and Study skills and a Research Coordinator. She has been a lecturer for the past 16 years, and an examiner in this field for other institutions of higher learning in Lesotho.

Roela Hattingh

Roela pic snipped

Roela Hattingh is a lecturer at the department of Strategic Communication at the University of Johannesburg. She has taught copywriting, strategic thinking, creative process and creative writing at various institutions like Vega, School of Brand Leadership, AAA School of Advertising, University of Pretoria to name a few. She is proud of the multiple awards her students have won over the years.

Hattingh is an accomplished creative and academic writer. She believes her only claim to fame is the spelling error she found in the Oxford Dictionary. Her book of short stories, Kamee (2015) was published by Human and Rousseau and has won the UJ debut creative prize in 2016.

Christa van Zyl

Christa van Zyl Christa van Zyl teaches graphic design at the Faculty of Art, Design and Architecture, University of Johannesburg. Her research interests include Human-centred design, design through collaboration and design for social development. Christa is currently doing research on socially responsible design practice, as well as action-based research. She is very involved within her community. She runs various departmental collaboration projects, both within the university, other departments and faculties, as well as with communities and professional bodies in and around Johannesburg.

Regine le Roux

Regine le Roux

Regine le Roux is the Managing Director and founder of Reputation Matters. She holds an M.Com degree in Communication Management from the University of Pretoria.  She is a corporate reputation specialist and handpicks and manages several teams that conduct reputation research studies and implement business communication strategies. Regine is the author of: Reputation Matters, Building blocks to becoming the business people want to do business with.

Regine is currently on the Board of the Rotary Club of Newlands, responsible for Public Image and was the chair for Rotary International’s Public Image for District 9350 2015/2016. She was also the Chairperson for the Western Cape Public Relations Institute of Southern Africa (PRISA) Committee 2015/2016.

Tasneem Carrim

Tasneem

Tasneem Carrim started off her working career in the Office of the President, under former President Nelson Rolihlahla Mandela as a communications researcher, responsible in the main for establishing media monitoring systems and speech writing. She also served in the Presidency of Thabo Mbeki, for the duration of his first term, as a deputy director, media liaison. She was later made responsible for establishing protocols and systems for the Presidency’s fledgling communications department.

Currently, she is the Chief Director of Policy and Research at the Government Communications and Information System (GCIS). In the policy arena, she is responsible for the government communicators’ policy which will establish norms and standards for government communicators as well as the discussion document on Media Transformation. Previously she headed up the GCIS’ Strategic Review after 10 years of existence. Aside from her responsibilities in media analysis and public perception research, she has also been involved in government’s Energy Saving Campaign and government communication during the 2010 FIFA World Cup in South Africa. She served as project leader of the government’s communication strategy for celebrating 20 years of Freedom.

PROFESSIONAL TRACKS:

Sharon Piehl

Sharon

Sharon Piehl has over 20 years’ experience in the communication industry, and has spent four of those years as the lead of FleishmanHillard’s Brand Marketing portfolio in Johannesburg. Sharon’s expertise in brand positioning, creative counselling and reputation management has led her clients and her team to several PRISA PRISM awards. In addition to Brand Marketing, Sharon also heads up the Consumer Practice Sector for FleishmanHillard EMEA and runs the new business track.

As an expert and thought leader, the industry often calls on Sharon to share her industry experience and trend insights on key topics, such as the World of Communication and Integrated Marketing. She was also a judge at Loeries 2015.

Sharon believes that even after twenty years, the value and relevance of the media remains the same, even after 20 years, even though the manner in which we communicate with them, constantly evolves. “What excites me is that public relations and communication are no longer a ‘support act’ but a clear driving force in the business environment. I believe more so than ever brands have the ability to shape conversations, ignite change and set agendas,” says Piehl.

Sharon inspires her team through her unwavering passion and self-commitment to excellence. She lives and teaches through her life’s philosophy, “Do it with passion or not at all. I believe that you should always push the boundaries and challenge yourself. Be proud of everything you do, no matter how small, and remember to have fun doing it.”

Janine Lloyd

janine 015

Janine Lloyd has been in the public relations and marketing industry for 27 years, having founded and led one of South Africa’s top public relations agencies which she sold four years ago. Since then she founded PR Expert which consults to local and global companies on public relations, marketing and branding. She has been rated as one of the top ten most influential public relations people in South Africa and has also won a number of PRISM awards. She is a professional conference speaker in South Africa and Africa as well as an executive and business coach.

Mokebe Thulo

Mokebe Thulo

With a BCom Law degree in Marketing and Business Management, Mokebe Thulo followed her passion for media and marketing to a content creation position. She has worked on the Big Brother website and other DStv digital properties. This led her into camera work on Channel O and Vuzu.tv, both behind and in front of the camera, giving her exclusive responsibility of managing Vuzu.tv’s social media. She grew the channel’s online presence exponentially to increase platform numbers by more than 100%.

In 2012 Mokebe took on the role of Communication Manager at HDI Youth Marketeers, developing the company’s PR strategies, while aligning internal communication and managing stakeholder communication. She now works as a Portfolio Manager, crafting her expertise in education programmes, keeping up with youth trends, and uncovering the secret to marketing to millennials.

Angela Barter

Angela Barter

With more than 17 years of experience, Angela Barter is a widely-respected public relations specialist and Sustainable Communication Strategist. She holds a post graduate degree in Environmental Management from Stellenbosch University. She is also a qualified Global Carbon Exchange eco-auditor and carbon footprint analyst.  Angela is a highly-regarded public speaker at public relations and sustainability events including speaking at the World PR Forum in Madrid, Spain (2014) and more recently, Toronto, Canada (2016). Angela has written numerous articles featured in a range of media including her contribution to the Handbook of Public Relations (10th Edition) by Skinner, Mersham & Benecke.  Her work in the field of Sustainable Communication is grounded in a solid background in classic public relations practices and a sound insight into social, economic and environmental sustainability.

Angela is a Public Relations Institute of Southern Africa (PRISA) Chartered Public Relations Practitioner (CPRP), recognised as an outstanding businesswoman with a Nedbank Business Achiever Award. Angela is also actively involved in supporting local charities and contributing through her local Businesswomen Association (BWA) and the local Business Chamber.

MAIN SPEAKERS:

Adolf Spangenberg

Adolf Spangenberg

Adolf Spangenberg business focus is Africa, its people, its potential and most importantly its growing relationship with the rest of the world. By bringing sought-after international television news which gathers experience, expertise and innovative video-content solutions, BrandTv promotes insightful and relevant storytelling. Adolf says, “to this end, the group of companies I have developed since 2004 is actively realising this vision.”

He believes that the key medium for storytelling today requires that the capture, store, forward and live video content demands, of this ever-evolving modern society is efficiently presented and distributed globally. Our next generation projects are focused on hyper-Local OCC Solutions as catalyst for growth and he states, “my team and I look forward to meeting you on this incredible journey”.

Adolf Spangenberg is CEO of BrandTV Media Network (Pty) Ltd

Thabisile Phumo

Thabisile Phumo

Thabisile has a career spanning over two decades in the public and private sector specialising in corporate communication, social development, media relations, stakeholder engagement, curriculum development and training. She has served in various roles in public relations and communication at Anglo American Platinum, United Nations High Commissioner for Refugees, University of South Africa, Centre for Public Relations and Communication and the Commission for Gender Equality. 

She holds qualifications in Corporate Communication, Public Relations Management, Project Management, Social Development and Leadership. She is the president of the Public Relations Institute of Southern Africa (PRISA) and has also worked as a part-time lecturer and trainer in Public Relations and Social Development.

She has interfaced with a variety of organisations on the integration of socio-economic imperatives into business strategy and has facilitated skills enhancement programmes through presentations and in-house corporate training.

She is currently the senior vice president: Communication at Sibanye Gold and the vision bearer of Inspired Connections, a professional women’s network.

Francois van Dyk

Francois van Dyk

Francois van Dyk heads up operations at Ornico, the Pan-African Brand Intelligence research company. He has been involved in public relations and communication since the early 1990s and currently serves on the Education Committee for The International Association for the Measurement and Evaluation of Communication (AMEC) and the IAB South Africa’s Measurement Council – promoting best communication measurement and evaluation practices globally. He regularly contributes to media across Africa and has preached measurement at conferences in several countries.

Daniel Munslow

Daniel Munslow 2

Daniel Munslow is a Principal Consultant at VMA Group Global and Director of MCC Consulting. He has 14 years’ experience in business communication and consulting, and has worked across multiple industries in numerous African countries. His experience includes media work at Primedia Broadcasting and the South African Broadcasting Corporation, executive marketing and operations strategist for a pan-African media monitoring company, and director in a leading stakeholder engagement consultancy. He currently focuses on strategic consulting, recruitment and training for senior communication professionals.

Daniel is the 2014/16 IABC Africa Regional Chairperson; multi-year judge on the IABC Gold Quills Blue Ribbon Panel; the 2010/2011 vice-chairperson of the PRISA PRCC; and a chief judge in the annual PRISA PRISM Awards. Daniel speaks at local and international conferences on business communication, and was voted an All Star speaker at the IABC World Conference in 2012. He has been involved in judging the Miss Earth South Africa environmental education programme for eight years.

Daniel is a graduate of the Department of Journalism and Media Studies at Rhodes University, where he also majored in Industrial Psychology.

Michael Judin

Photograph Michael Judin

Michael Judin is a member of the King Committee Task Team established for the review and rewrite of the King III Corporate Governance Report and Code known as King IV and was also the convenor of the Sub-Committee which wrote the King III chapter dealing with negotiation, mediation and arbitration. He obtained his law degree at the University of the Witwatersrand and is currently a partner in the Johannesburg based law firm, Judin Combrinck Inc. He has authored several published articles and delivered lectures and addresses on various topics both nationally and internationally.

Michael is the Co-Chairman of the Corporate Governance International Development Sub-Committee of the American Bar Association’s Business Law section. He has right of appearance in the High Court of South Africa; and is a member of the International Bar Association and an associate member of the American Bar Association;

He is an Honorary Member of the Institute of Directors in Southern Africa and acts as their outside legal advisor as well as a member of the Committee which wrote the Code for Responsible Investing in South Africa (CRISA). He was nominated by his peers as one of the world’s leading practitioners in the field of Mergers and Acquisitions and Governance by Who’s Who Legal: M & A and Governance 2015 and is a co-contributor to the World Bank’s Doing Business Project Benchmarking Business Regulations in 189 Economies Worldwide.

Francois Vorster

FRANCOIS IMAGE Francois Vorster is a person who can ask the right questions, make decisions, and take action - complex or simple, quantitative or qualitative, strategic or tactical, high-tech or bleeding edge-tech. His tertiary education and wide-ranging experience has given him the analytic and practical techniques and know-how to create business focused real world communication solutions in a timely manner. He is well versed in the inherent strengths and weaknesses of creative and media and instinctively knows what is appropriate for a given communication goal. Francois is the Chief Disruptor at Integrated Marketing Solutions a creative and strategic agency firmly rooted in digital. He has sharpened his skills at global agencies including Mindshare and McCann and he has worked on four continents in his professional career. He has experience working with brands that have billions of customers such as McDonalds and also with brands that have only a handful of exclusive clients such as Aston Martin. He also lectures on research to undergraduate students and lives and breathes disruption, as he truly believes it is a game changer for business, culture and society at large.

CRISIS COMMUNICATION PANEL:

Kirby Gordon

 Kirby Gordon

Kirby Gordon currently holds the position of Vice President for Sales & Distribution at FlySafair where he oversees the airlines full client acquisition strategy and manages the customer experience. Before joining the new airline in February 2015, Kirby was Head of Marketing at online retailer, Kalahari.com. Kirby completed an MBA at UCT in 2010 and has also worked in both advertising and financial services. He presently resides in Johannesburg.

Janine Hills

Ms Janine Hills

Vuma Reputation Management, founded a decade ago by CEO Janine Hills, recently won the prestigious Employer of Choice: Small to Medium Organisation award at Topco Media’s 2016 Future of HR Awards. Another accolade for Janine is that the book Expert Maverick, to which she has contributed a chapter, has reached the top of the Amazon.com best-seller list. The book explores 13 business leaders’ journeys to success.

Janine’s knowledge, skills and intricate understanding of reputation management across various sectors has brought her more than a dozen awards, nominations and honours over the past decade, particularly in the fields of entrepreneurship, women's empowerment and leadership.

She started Vuma Reputation Management with an unwavering belief that integrity and trust were the foundations on which companies could build and improve their business relationships. It has been on that basis that she has developed one of the most successful and respected reputation management companies in South Africa.

“Trust is about being consistent, sincere, responsible, reliable, committed, clear and steady. It is supported and enhanced by integrity in business practices, which includes transparency, discipline, accountability and fairness,” says Janine. “It is about maintaining effective communications with all stakeholders at all levels.”

She shares with clients her nearly three decades of business experience and understanding of the principles of sound reputation management and good corporate governance, helping companies manage their reputations and crisis-control communications.

She has built a culturally diverse team of experts, 90% of which are women. Her strong belief in gender equality was recognised in 2015 when Vuma won the Women Empowerment in the Workplace award (non-JSE listed organisations) at the 2015 Gender Mainstreaming Awards.

Janine sees Vuma as an African company with global potential. She is regularly invited by global institutions to speak about reputation management. “Wherever organisations operate in the world, their key to success is building trust,” she says.

Before starting Vuma Reputation Management, she was Head of Group Communications at First National Bank, and was an integral part of the team that launched eBucks.com, First Rand’s highly successful strategic e-commerce initiative. Janine Hills

  • Member, Board of Trustees of the Brand South Africa Trust, appointed April 2016
  • Member, Board of Directors of International Women’s Forum South Africa (IWFSA)
  • Member, advisory board for International Brand and Reputation Communities (INBREC), appointed November 2014
  • Wrote and published a white paper on Gender Diversity and the impact on a Boards Reputation (Deakin University,  2015)

Carol Allers

Linda Magapatona Sangaret

Carol Allers currently holds the position of Issues and Crisis Communication Manager at Eskom. She has 20 years’ experience in internal and external communication and is recognised internationally as a crisis communication specialist. She is the chairperson for the International Association of Business Communicators (IABC) Africa Region and a past member of the International Emergency Management Society (TIEMS). She is an Accredited Business Communicator (ABC) of the IABC, and an Accredited in Public Relations Practitioner (APR) with The Public Relations Institute of Southern Africa (PRISA).

Aakash Bramdeo

Aakash Bramdeo

Aakash Bramdeo has been a journalist for about 25 years.

He has worked in different parts of the country in television and newspapers.

He is currently the editor of the Sunday Tribune. In addition to his journalism qualification, Aakash also has an honours in politics.

INTEGRATED COMMUNICATION PANEL:

Jerry Mpufane

Jerry Mpufane

Jerry Mpufane has more than 20 years’ experience in brand marketing, and has held executive-level positions in both agency and the corporate sector. He is currently Gauteng Group Managing Director of M&C SAATCHI ABEL, which won Financial Mail AdFocus Agency of The Year.

His previous agency experience includes Managing Director of FCB Johannesburg where the agency was twice named Agency of the Year during his tenure, and later as Chief Executive Officer at The Jupiter Drawing Room JHB.

He was previously the Group Marketing Director at the SABC, and GM: Global Brand at South African Tourism.

Jerry is the vice-Chairman of the Association of Communications Agencies (ACA), a member of the Board of the Loerie Awards, and a PRISM Awards Judge.

Adam Pattison

Adam Pattison

Adam Pattison is the EMEA Director for BBM and is responsible for setting the commercial and marketing strategy across the region. He is based in London but regularly spends his time between Dubai, Johannesburg, Cape Town and Toronto.

Adam has extensive experience within the advertising and media industry and has spent most of his 14 year career running commercial teams within all main digital marketing disciplines including Display Advertising, Video Advertising, Search, Digital Programmatic and Mobile. Before BBM, Adam ran sales at global mobile display exchange Mobclix, Ad Server software solutions provider, Sizmek and was previously in a sales leadership position at Specific Media. He has also been a regular speaker at digital industry events across Europe, Africa and the US.

Nirvana Bechan

Nirvana Bechan

Dr. Nirvana Bechan is currently an Associate Professor and Head of the Media Department at the Cape Peninsula University of Technology.

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