Global Network
Just as our members are part of something bigger than themselves and can lean into the support of a region-wide body, PRISA is in turn affiliated with something much greater: the Global Alliance for Public Relations and Communication. Being part of a worldwide network of like-minded industry professionals comes with a range of perks, like better benchmarking, international skills training, and opportunities for far-reaching collaborations with overseas partners.
Credibility
A PRISA membership conveys professionalism, accountability to a larger body, and an empowered support group. PRISA practitioners adhere to our code of ethics and professional standards, marking us as trustworthy professionals who have what it takes to drive public relations and marketing outcomes.
New Business / Lead Generation
Full transparency: We maintain a comprehensive database of member agencies and practitioners – The Public Relations Consultants Chapter – which businesses look to when they need top-notch PR.
Professional Development
Our members can access part-time and full-time training programmes. We also host Continuing Professional Development (CPD) sessions, workshops and webinars, facilitated by leading industry experts.
Awards
Each year we host the PRISMs – the local industry’s most influential award ceremony, where we celebrate our industry’s brightest and best. The PRISMs stand as the most prestigious event on our local industry’s annual calendar. The celebration of dedication, talent and innovation is an elevated conversation at the heart of the South African PR space.
Advocacy and Representation
PRISA actively advocates for the interests of the PR and communication profession, engaging with key stakeholders, government bodies, and industry associations to shape policies, standards, and best practices that benefit our members and the broader industry.